We work with some of the most powerful consumer brands in the country and the talented people who run them:
Filter Categories
Filter - All
Corporate
Entertainment
Financial
Healthcare
Hospitality
Restaurant
Retail
Specialty
-
Frito LayDevelopment of new brand platform, core target study, “War Games” strategization, heavy snacker exploration -
American AirlinesProduct naming strategy and development -
WhataburgerNew product testing -
Pizza HutNew product optimization, brand dimensionalization, new concept exploration, naming, value strategies -
KFCMenu concept testing -
Houston RocketsExploration of ticket purchase dynamics among key buying segments -
Goldman SachsIndustry segment viability analysis -
Children's HealthConcept testing -
La MadeleineLapsed user study -
BlockbusterLapsed user exploration; offer optimization (concept pipeline); video gamer mindset study, rental and retail concept exploration among gamers and movie users -
7 ElevenHeavy user ethnographies -
DellExploration of retail mindset -
SubwayProduct incidence study -
FordNew product development with cross-vehicle applications -
Corner BakeryLapsed user study -
Denny'sLapsed and light user target exploration -
Cirro EnergyAd Testing -
PepsiExploration of purchase dynamics -
DaltileNew concept exploration -
KelloggsNeeds-based innovation study -
SnappleNew concept testing -
Lone Star SteakhouseBrand repositioning -
CinemarkNew concept evaluation, copy testing -
Chuck E. Cheese'sConcept evaluation -
CIC PartnersHealthcare physicians referral patterns, QSR competitor competitive advantages -
Baylor Scott & WhiteAd copy testing -
Granite City Food & BreweryBrand exploration, Concept testing -
Gate RetailBrand exploration, concept testing -
Methodist Hospital System of TexasCopy testing -
RadNetPositioning, Referral pattern identification -
Ringling BrothersConcept testing -
Brookshire’sAd campaign testing -
NexBankPositioning -
Timberline KnollsPositioning -
Willie’s Grill & IcehousePositioning -
Raising CanesProduct testing, package testing -
Interstate BatteriesDevelopment of new retail brand platform, promotional concept development -
Bank of TexasRepositioning and brand dimensionalization -
Minute MaidNew concept development -
Abuelo’s Mexican Food EmbassyRepositioning, Menu Optimization -
Gordon's JewelersBrand positioning and advertising refinement -
Maggie Moo'sNew product development -
Taco DinerRepositioning -
Dairy QueenNew product optimization -
Mi CocinaExploration of brand dynamics -
Scott's Miracle GroProduct usage decision factor identification -
Pizza InnBrand repositioning, target identification -
Sub ZeroBrand equity study -
MoneyGramIdeation -
BaycoBranding strategy, naming -
Overhead DoorAdvertising testing, new product development -
Boston'sNew product optimization and menu concept development -
Pei WeiNew Concept Testing -
Texas Land & CattleRepositioning -
Smoothie KingAd and Positioning Testing -
Anheuser BuschBeverage incidence study -
Golden ChickBrand Relaunch -
Café ExpressBrand Exploration -
Bojangles'New Product Testing -
Mooyah BurgersMenu Study -
Del Frisco’s Restaurant GroupIn-Store Experience -
Pool CorpAd Testing -
PepsiCo Food ServiceChip Incidence Study -
Project 7Concept Testing -
RubbermaidIn-Store Product & Ad Testing (Bernzomatic) -
Dr Pepper Snapple GroupMerchandising & Concept Testing -
Hawaiian PunchMerchandising Study -
USMDDecision Processing -
Jackson-ShawCustomer Identification -
Service Corporation InternationalProduct Testing -
AAFESCampaign Testing -
HomevestorsAd Testing -
CompUSACustomer Segment Needs Analysis -
Huddle HouseConcept Testing -
POLLO TROPICALConsumer Behavior Study -
BURGER MONGERConsumer Behavior Study -
Dairy Max - Your Local Dairy CouncilConcept Test Shop-Alongs -
Reliant RehabilitationPhysician Referral Patterns -
Velvet TacoBrand Message Exploration -
Fireside PiesConsumer Behavior Exploration -
Taco CabanaBrand Exploratory -
Sleep OutfittersCopy Testing, Shopping Experience -
Auto ZoneRetail Experience -
Dave & Buster'sGuest Experience -
AvondaleOwnership Experience and Communications -
Fletcher, Farley, Shipman & Salinas, LLPMock Jury Key Issue Analysis -
Fish City GrillExploring Guest Frequency -
Community Hospital CorporationStrategic Positioning -
GatoradeNational Competitive Taste Testing -
BodyArmorNational Sampling Program -
Uncle JuliosNew Concept Testing -
GamescapeNew Product Testing -
Salem Trust Company -
Argent Institutional Trust -
FreebirdsConcept Testing -
ZambosCrossover Marketing Strategy -
Kilwins ChocolatesBrand Intercept Study -
Code BlueDepth Client Interviews -
Marriott CorporationGuest Experience Training -
AC HotelsGuest Experience Study